Clever Designs by Wedgewood

Whilst flipping through a recent issue of Belle Australia magazine, I was truly impressed by the clever advertising campaign by Wedgewood (below). Through the use of fashion styling alongside an arrangement of their classic and distinct pieces, they have shown that dining and serving ware can be statement pieces for your home.Images courtesy of Belle Magazine Australia, November 2010 Issue and Designer

In other Wedgewood news:

To celebrate their 250th anniversary tour, Wedgewood partnered with Australian company Designer Rugs to produce this range of exclusive handmade rugs. I love how their classical designs have been reinvented whilst keeping true to the Wedgewood iconic style.

See the full range at Designer


Meet Pippa

Pippa Jameson is an author, tv designer and interiors expert. The previous interior editor on several leading UK titles, Pippa has a wealth of knowledge and experience. Throughout her 25-year career, Pippa’s unique and creative approach has won her commissions for large retail brands and celebrities to deliver exciting and engaging projects. 

She’s written the curriculum for the British College of Interior Design, produced and styled shoots for well-known brands including John Lewis, H&M & Team GB/DFS, worked as an International Stylist for leading paint brands in Asia, consulted on the launch and creative direction of major retail names including George Home and Wren, and most recently, published her first book, The Sensory Home. Pippa possesses expertise unmatched in the interior industry.